In March 2021 MINI A TURE became B Corporation (B Corp) certified as one of the first children's clothing brands in the world. For B Corp companies, it is not just all about being the best in the world. It is all about being the best for the world.
A B Corp certification is the highest international standard within A-to-Z sustainability certification. It is a holistic company certification that measures on several factors. Certified B Corps live up to higher standards both socially, environmentally and in terms of transparency. It is like Fair Trade, but for the whole company and not just for a bag of coffee. It is like the organic label, but not just for a liter of milk.
With our B Corp certification, we can document that we live up to several ambitious social and environmental standards. That we show an extraordinary degree of responsibility and transparency across the entire value chain. We have become part of an exclusive movement with approximately 4,000 global companies across industries. We all contribute to redefining business success. It is no longer just a matter of generating profit, but rather making a positive difference for the world.
To become B Corp certified, the company must be certified by B Lab, which is a self-owned non-profit organization. The company is measured on several factors and must achieve a minimum of 80 out of 200 points to be certified. The certification not only requires the company to perform at a certain level. It must also be part of the articles of association and purpose that the company works to do good for society and, as far as possible, considers all stakeholders in decisions. Read more here.
GRS - GLOBAL RECYCLED STANDARD
MINI A TURE became GRS certified in 2022. The GRS certification is an international, voluntary, full product standard that sets requirements for third-party certification of recycled content, chain of custody, social and environmental practices, and chemical restrictions.
If a piece of clothing bears the mark ‘GRS’, it means that at least 50% of the material used in the clothing comes from recycled materials. At MINI A TURE 100% of the material is recycled. In addition to recyling, the GRS certification also guarantees that the production of the recycled material has taken place under good working conditions (including no forced labor, no child labor, rights to form trade unions, no discrimination, focus on safety and health). The MINI A TURE styles holding this certification will be marked GRS certified.
GOTS - GLOBAL ORGANIC TEXTILE STANDARD
MINI A TURE became GOTS certified in 2020. GOTS is the world's most recognized certification system for organic textiles, as it includes all links in the value chain. The certification covers everything from agriculture, harvesting, processing, production, and packaging.
When a clothing product is GOTS certified, minimum 95% of the fibers in the clothes are natural and organic, and no harmful substances have been included in the production. In addition, buttons, brand, packaging, labels, etc. are specially selected to minimize the total environmental impact of the clothing.
In addition to environmental factors, GOTS is a certification system that also prioritizes socio-economic factors such as farmers' working and wage conditions. Thus, when you buy GOTS certified products, you help to ensure that the products are produced with consideration for the environment as well as children and future generations. Read more here.
STANDARD 100 BY OEKO-TEX®
MINI A TURE became STANDARD 100 by OEKO-TEX® certified in January 2022.
STANDARD 100 by OEKO-TEX® is the world's leading health label for textiles. This standard ensures that the clothes do not contain harmful and allergenic substances. This applies to both the fabric, the thread, the zipper, and buttons in several of our products. These products will be marked STANDARD 100 by OEKO-TEX®. Read more here.
BSCI - BUSINESS SOCIAL COMPLIANCE INITIATIVE
When we select factories to produce our products it is crucial with proper production and working conditions. Therefore, we produce at BSCI-labeled factories.
BSCI is a business-driven platform for companies and industry organizations working to promote trade and social improvements in the supply chain. The BSCI label shows that through close dialogue with our suppliers, we always work towards better conditions and sustainable development throughout our supply chain.